Monthly Archives: September 2009
How to Improve Yoplait’s Save Lids to Save Lives Program
I grabbed a Yoplait yogurt out of my fridge and couldn’t help but notice the pink lid. Yes, Yoplait is running their pink lid “Save Lids to Save Lives” campaign in support of Susan G. Komen for the Cure. I’m … Continue reading
Filed under Consumers, Marketing, Sales, Social Marketing
Can you really be private online?
Online privacy is a real concern for most people, more so as social networking becomes mainstream and keeps a detailed record of everything about us. If you take online privacy seriously, then you’ve likely set yourself some stringent privacy settings … Continue reading
Filed under Social Marketing
Are You Marketing to Yourself?
It’s very easy to believe that you absolutely know how, when and where best to reach your customers and prospects with your marketing messages. Especially after many years of experience with a specific marketplace, you can easily fall into the … Continue reading
Filed under Advertising, agency, client, Consumers, Marketing, Sales, Social Marketing
Who wants to be the next Matt Drudge?
If you’re starting a blog to develop your own online cash cow, well get in line. There are thousands of people already in line ahead of you. Sure, it might happen, and I wish you the greatest luck and success. … Continue reading
Filed under Consumers, Social Marketing
