Monthly Archives: April 2010
The myth of multi-tasking efficiencies
I was on a webinar (yes, the word has stuck around much to my chagrin) today and while I was listening on the phone and watching on my notebook, the host pushed a message onscreen to join the conversation on … Continue reading
Filed under Uncategorized
Hello, I’m a media executive, and I’m embarrassingly out of touch.
Please read this brief article before proceeding: http://bit.ly/aBM1w8 OK. Wow, huh? No wonder newspapers are failing. First, the insulated corporate-think is breath-taking. Look, the term “free content” means content is free for consumers. If your newspaper doesn’t charge for online … Continue reading
Filed under Advertising, Consumers, Marketing, Social Marketing
