Tag Archives: Bad Marketing
Go ahead and try to unsubscribe.
Why do some companies continue to make it difficult for consumers to unsubscribe from email newsletters? Yes, they do it so you give up and decide not to unsubscribe. That’s how they keep you in their marketing web with the … Continue reading
Did I just buy myself a really expensive seedling?
It could have been bad timing–a really nice idea that was executed at the wrong time. Or it was a lack of communication. My local recreation center raised the monthly fee recently, and did so without any explanation. I could … Continue reading
Filed under Advertising, Consumers, Marketing
Is advertising (and marketing) just a numbers game?
“It takes at least 6 impressions for a consumer to notice your ad.” “A full-page, 4-color magazine ad has 83% of the value of a 30-second television commercial.” “An Internet banner ad has 16% of the value of a 30-second … Continue reading
Filed under Advertising, agency, client, Marketing, Social Marketing, Surprise Marketing