Tag Archives: buzz

Suprise Marketing: Hasbro Celebrates the Candyland 60th Anniversary

Hasbro uses the most crooked street in America, Lombard Street in San Francisco, as a life-sized Candyland board. Of course, a few cranky onlookers may turn their nose up at this blatant act of consumerism and capitalism, but most people … Continue reading

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Filed under Advertising, Consumers, Marketing, Social Marketing, Surprise Marketing

Do giveaways work?

If you twitter at all you’ve seen the sudden popularity of “#moonfruit” which is a giveaway for a new MacBook every day for the next 10 days.  It’ll be interesting to see how well this campaign works for Moonfruit.  They’re … Continue reading

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Madsen Cycles Link Contest: Good Online Marketing

I had never heard of Madsen Cycles before, but I read about them at TheCoolHunter.net, a site I check out once in a while. Madsen is running a great contest and it’s a really good example of online marketing done … Continue reading

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Is Honest Marketing an oxymoron?

I’d like to think that honest marketing is not an oxymoron.  Unfortunately, I think most people would agree that it is.  Most people also lump marketing, sales and advertising together into a mass of misinformation, lies and double talk. Marketing … Continue reading

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Filed under Advertising, Marketing, Sales, Social Marketing, Surprise Marketing