Tag Archives: communication

Getting over the fear of social marketing

You can see the fear in their eyes. You can see it in their body language during meetings when the topic comes up. It’s the fear of social marketing. Sure, everyone is talking about social marketing, but a lot of … Continue reading

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Filed under Advertising, client, Consumers, Management, Marketing, Social Marketing

How Can We Stop the Slow Death of Newspapers?

Newspapers across the country are dying.  Subscriptions are down.  Newspapers are struggling with revenue streams for their online presence.  Advertising is down.  Some newspapers are limiting themselves to one edition per day, or a few editions per week instead of … Continue reading

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Filed under Consumers, innovation