Tag Archives: email

The myth of multi-tasking efficiencies

I was on a webinar (yes, the word has stuck around much to my chagrin) today and while I was listening on the phone and watching on my notebook, the host pushed a message onscreen to join the conversation on … Continue reading

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How to handle the rush to complain on Twitter?

I hear more and more stories of seemingly minor customer service issues being trumpeted on Twitter to cause damage to a brand.  These posts are also meant to gain the attention of others on Twitter and the brand itself. Twitter … Continue reading

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Filed under Consumers, Social Marketing

Go ahead and try to unsubscribe.

Why do some companies continue to make it difficult for consumers to unsubscribe from email newsletters? Yes, they do it so you give up and decide not to unsubscribe.  That’s how they keep you in their marketing web with the … Continue reading

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Filed under Consumers, Marketing

Thanks for the spam: being a salesperson is tough, but it doesn’t mean you should be annoying

I was spammed by a local printer.  Here’s the email: My name is Jack LASTNAME and I am the Account Executive at COMPANY in Milwaukee. At COMPANY we specialize in 4 color digital printing, which I am sure would be … Continue reading

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Filed under agency, client, Marketing, Sales