Tag Archives: honesty
You can’t handle the truth
Everyone knows the famous courtroom scene from “A Few Good Men” starring Jack Nicholson, Demi Moore and Tom Cruise. In his outburst, after Tom Cruise demands to know the truth, Jack Nicholson’s character yells, “You can’t handle the truth!” When … Continue reading
Filed under Advertising, agency, client, Marketing
What a concept!
I just read an article about “cool hunter” Josh Spear. I’ve been a routine reader of JoshSpear.com for the past few years. It keeps me up to date on new products, artists, concepts and other interesting finds and ideas. The … Continue reading
Is Honest Marketing an oxymoron?
I’d like to think that honest marketing is not an oxymoron. Unfortunately, I think most people would agree that it is. Most people also lump marketing, sales and advertising together into a mass of misinformation, lies and double talk. Marketing … Continue reading
Filed under Advertising, Marketing, Sales, Social Marketing, Surprise Marketing
Is it important to like your client?
I think it’s an interesting and important question for anyone in business…whether you’re at an agency, a freelancer, a consultant, or providing any type of product or service. Do you need to like your client? I’ve seen firsthand the danger … Continue reading
Filed under Management, Marketing
Wisconsin: the brand, the logo, the tag line and the brouhaha
Wisconsin unveiled its new logo and tag line last week, and it was received with silence, disbelief and then a veritable firestorm of hatred. Well, maybe hatred is too strong, but no one seems to like it, except for the … Continue reading
Filed under Marketing
If you don’t have anything good to say about someone…
This is a little bit of Management 101. Don’t bad mouth, disparage or insult your employees to other employees. I’ve been continually amazed at managers who will rip apart current and former employees in discussions with other employees. My first … Continue reading
Filed under Human Resources, Management
