Tag Archives: social marketing mistakes

Social Marketing Abuse, Part 3

The final abuse is the most dangerous.  The danger lies in the potential to destroy any trust consumers  have in social marketing. The beauty of social marketing is the one-to-one relationship it can build between consumers and businesses or brands.  … Continue reading

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Social Marketing Abuse, Part 2

I notice more and more that people in business link up with colleagues and customers on LinkedIn, and then often link up with all the same people on MySpace, Facebook and so on.  I’ve also noticed some Twitter users blend … Continue reading

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Social Marketing Abuse, Part 1

I’ve been involved in social media and marketing for a few years now, working with various clients on blogger outreach, community website development, YouTube channels, Facebook pages, MySpace pages, Twitter accounts and so forth. Being new, it makes sense that … Continue reading

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