Tag Archives: social networking

Can you really be private online?

Online privacy is a real concern for most people, more so as social networking becomes mainstream and keeps a detailed record of everything about us.  If you take online privacy seriously, then you’ve likely set yourself some stringent privacy settings … Continue reading

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Filed under Social Marketing

Charging fees for free stuff

Rupert Murdoch of News Corporation stated that the company would begin charging for content across all online properties by year end.  The new approach to news delivery was precipitated by a steep decline in operating profits.  Murdoch also called out … Continue reading

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Filed under Consumers, Marketing

How to handle the rush to complain on Twitter?

I hear more and more stories of seemingly minor customer service issues being trumpeted on Twitter to cause damage to a brand.  These posts are also meant to gain the attention of others on Twitter and the brand itself. Twitter … Continue reading

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Filed under Consumers, Social Marketing

Getting to the game a little late

The Wall Street Journal is working internally on a WSJ Connect, a “LinkedIn Killer” to compete with the biggest name in business-focused social networking.  The Wall Street Journal is owned by News Corporation.  News Corporation also owns MySpace, which it … Continue reading

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Filed under Consumers, innovation, Social Marketing

Privacy in the age of Social Media

Most of us believe we have a right to privacy.  How far that right goes is a matter of strong debate and a good share of legal wrangling.  While most of us agree in general that privacy should be protected, … Continue reading

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Filed under Consumers, Social Marketing